She is known for her trademark blonde tresses.
And Jennifer Aniston welled up with tears in an Instagram clip on Wednesday as she wrapped up a photoshoot for her new hair care company, LolaVie.
The actress, 52, put on a leggy display in her relaxed ensemble as the crew clapped for her, marking the end of the shoot but celebrating the beginning of her new brand.
Emotion: Jennifer Aniston put on a leggy display in a relaxed ensemble and welled up with tears in an Instagram clip on Wednesday as she wrapped up a photoshoot for her new hair care company, LolaVie
She was seen sporting sage green shorts which she teamed with a denim shirt for her day at the studio. Jennifer tucked her flaxen tresses up in a bun and donned glasses.
The former Friends star appeared every inch the beauty mogul as she filmed her hair models from the sidelines.
The four beauties posed together in front of the camera before cheering for Jennifer, causing the actress to fan her eyes to stop herself from crying.
She wrote alongside the sweet social media video: ‘Hi world! Meet @Lolavie. This project has been in the works for a long time and I’m so excited to finally be able to introduce it to you.
Capturing the moment: She was seen sporting sage green shorts which she teamed with a denim shirt for her day at the studio as she tucked her flaxen tresses up in a bun
Business woman: The actress, 52, launched the new beauty brand on Wednesday which she also modelled for
Glowing: The former Friends star appeared every inch the beauty mogul as she filmed her hair models from the sidelines
‘So much hard work from our incredible team went into making this line — and we’re really proud to say it’s been made WITHOUT all the bad stuff… we’re paraben-free, silicone-free, sulfate-free, phthalates-free, gluten-free, vegan… and of course CRUELTY-FREE, because we love our animals.
‘Our very first product releases today, but there’s so much more to come. In the meantime… Enjoy!! ❤️.’ [sic]
Jennifer shared additional behind-the-scenes snaps including a photo of her sat down to mull over new LolaVie material with her four-legged friend.
The star then switched from photoshoot director to model as she slipped into a white midi skirt – complete with a thigh-high split – and black top to work her best angles.
Credit where credit is due: The four beauties posed together in front of the camera before cheering for Jennifer, causing the actress to fan her eyes to stop herself from crying
This project has been in the works for a long time and I’m so excited to finally be able to introduce it to you’: Jennifer penned a lengthy caption on social media
Keeping her company: She shared additional behind-the-scenes snaps including a photo of her sat down to mull over new LolaVie material with her four-legged friend Clyde
She sported a light palette of make-up as her luscious locks fluttered in front of the camera lens.
Jennifer subsequently changed into a plunging black jumpsuit, revealing her ample assets, to promote another LolaVie product.
The Hollywood A-Lister seductively reclined on a white chair with her blonde tresses tumbling down the back.
One of the shots showed Jennifer sitting in a makeup chair with her back to the camera, with her perfectly styled golden hair on full display.
Woman of many talents: The star then switched from photoshoot director to model as she slipped into a white midi skirt – complete with a thigh-high split – and black top to work her best angles
Stunning: She sported a light palette of make-up as her luscious locks fluttered in front of the camera lens
Team effort: Jennifer subsequently changed into a plunging black jumpsuit, revealing her ample assets, to promote another LolaVie product
Another image shared on Instagram revealed the chic new packaging for her products.
‘An application was filed to trademark the name LolaVie in the areas of face and body lotion, shower gel, candles and hair care in July 2019,’ according to documents obtained by Page Six.
The name LolaVie may sound familiar to diehard fans of the star, being that it is what Jennifer called her very first fragrance back in 2010.
Jennifer has long existed in the beauty space due to the public’s fascination with her seemingly ageless visage, voluminous locks and enviable physique.
Star of the show: The Hollywood A-Lister seductively reclined on a white chair with her blonde tresses tumbling down the back
Plenty to smile about: Jennifer looked nothing short of sensational in the promotional snaps
Mane: One of the shots showed Jennifer sitting in a makeup chair with her back to the camera, with her perfectly styled golden hair on full display
The Along Came Polly actress co-founded Living Proof in 2012, but parted ways in 2016 after selling the successful haircare brand to cosmetics giant Unilever, as per WWD.
She has also been the face of skincare brand Aveeno since 2013, a partnership the actress’ rep excitedly confirmed in a statement to E! News at the time.
Whether or not Jennifer will step away from her current beauty partnerships in wake of the launch of her own brand is unknown.
Sleek: Another image shared on Instagram revealed the chic new packaging for her products
Spokesperson: Jennifer has been the face of skincare brand Aveeno since 2013, but it is unknown as to whether she will step away from her current beauty partnerships in wake of the launch of her own brand