BTS in the Dynamite music video.
BTS / Screenshot by Corinne Reichert/CNET
BTS has cracked YouTube’s record for the highest number of viewers for a video’s premiere. The K-Pop group’s first English song Dynamite garnered 3 million concurrent live viewers, YouTube confirmed Friday. This was twice the audience count of the second-highest premiere ever, according to Variety.
Dynamite is also on track to break the record of most views in the first 24 hours of a music video debut on YouTube — as of 5:30 p.m. PT on Friday, the video was sitting at just over 86 million views, 20 hours after premiering. The current record holder is K-Pop group Blackpink with How You Like That, which got 86.3 million views in the first 24 hours.
“Stay tuned as we confirm final 24hr totals,” YouTube said.
It might take a little longer to crack the all-time most viewed music videos record, however, which is currently held by Despacito, with 6.9 billion views.
You can watch the video for Dynamite below, or over on YouTube.