As the domestic box office inches towards recovery, studios move up major titles – CNBC
Things are looking up for the domestic box office.
In recent months, ticket sales have been accelerating, a sign that moviegoers are ready to return to theaters. Encouraged by the trend, some studios have moved up release dates.
Over the weekend, ticket sales reached an estimated $24 million, which would be the best showing since the pandemic forced theaters to close about a year ago if those numbers hold when the final tally comes in late Monday.
The sales bump comes as the U.S. continues a robust rollout of vaccines and states have begun to loosen restrictions on indoor movie theaters. Friday was the first time New York City movie theaters were allowed to reopen in nearly a year. While Regal theaters remain closed domestically, AMC locations and a number of independent ...